Give the First Release a Clear Purpose

A focused SaaS product starts with a specific audience and a task worth solving. Narrowing the first release is a scope decision, not a promise of lower costs, higher margins, or product-market fit.

Describe the Core Workflow

Write down what a user needs to accomplish from sign-in to the main outcome. Include the information they enter, the result they expect, and any approvals or account permissions involved.

Separate Essential Features From Later Ideas

• Essential: features required to complete the core task.
• Supporting: administration, onboarding, and account management needed to operate the product.
• Later: improvements that can be considered after feedback from actual users.

Define How You Will Learn

Decide who will try the first version, which questions you want answered, and how feedback will be collected. Development creates the product; customer research and commercial validation require their own work.

Agree a Realistic Scope

Ask for a proposal that explains deliverables, assumptions, review points, and running costs. A timeline should follow the requirements rather than a generic MVP estimate.

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